Performing Arts Sessions

All sessions held in Music City Center 202BC, unless otherwise indicated.

What's New...No, Seriously, What is New or Innovative in Performing Arts Facility Operation and Design
Monday, 8:00 AM - 10:00 AM
Sponsored by Acentech

Speakers: Janet Albanese, Director of Production and Building Services, Des Moines Performing Arts; Brenda J. Walker, Board Director, Kirkegaard Associates; Steven A. Wolff, CMC, Principal, AMS Planning & Research

Don’t miss out on this opportunity to hear three informative mini sessions on the latest technology, effective operations, and inspired designs happening in today’s performing arts venues. Each mini session will be 25 minutes this will be followed by a 30 minute breakout where attendees can network and speak directly to our presenters.


Performing Arts BootCamp
Monday, 4:00 PM - 4:45 PM & 5:00 PM - 5:45 PM
Schermerhorn Symphony Center
Sponsored by Ducharme Seating, Theatre Projects, Threshold Acoustics, Barbizon Lighting

Please select your BootCamp sessions from the list below during registration.

Rigging Hardware – Have you ever looked at the rigging hardware in your venue and wondered if it was done correctly? Have all the necessary loads been calculated? Join us for a hands on demonstration of how to make rigging connections, how to spot improper rigging and learn about the basics on how loads work and can affect your building.

Acoustics – Join world class acousticians for a hands on acoustic experience where you and your team will see who’s best at building your own Isolation Box. Hear and be a part of how one space can be transformed using variable acoustic features of the Schermerhorn. We’ll even pull the trigger on a truly unique shotgun demonstration.

From transgender restrooms to suspicious persons and hypodermic needle use, venues today are facing new challenges and uncharted territory. Participants will team up and be faced with real (and some not-so-real) scenarios that present a multitude of ethical and legal challenges. The solution may feel like the right thing to do, but how will our visiting attorney respond to the team solution?

Complaints. Questions. Protesters. Technical difficulties. Show cancellations. Emergencies. How do you deal with these situations… in 140 characters or less? Better yet, who among your staff is interacting with patrons regarding these situations and how are they doing it? This session will take an in-depth look at how venues navigate patron interaction in the age of social media. It will also give you valuable ideas and suggestions for how to prepare your venue for social media feedback from patrons.

The Security Session will be a hands on, practical discussion of the current security environment facing the owners and operators of performing arts centers, historic theaters and related facility types. Elements of security that will be discussed will include protests & civil disobedience, vehicle intrusion, access control, staff training and security screening.



Sector Orientation
Tuesday, 8:00 AM - 8:45 AM

Speakers: Larry Henley, CFE, UNLV College of Fine Arts & Leslee Stewart, General Manager, Paramount Theatre

Welcome to PAMC @ VC 2017!  As part of the conference, the PAMC Programming Committee has set-up exciting and informative sessions on many different aspects of our business including the latest Technology/Operations/Design trends for existing buildings, ticketing trends, Labor issues, and information on the latest shows and bands coming to your PAC. We look forward to you joining us for a great week of education and networking.


Featured Speaker: Mario Garcia Durham
Tuesday, 9:00 AM - 9:45 AM
Sponsored by The Shalleck Collaborative

Speaker: Mario Garcia Durham, President & CEO, APAP, the Association of Performing Arts Professionals

What will be the state of our arts organizations and PACs be next year, or in the next ten years?  Will we continue with our symphonies and ballets, or will our audiences have changed, and will the “live” performances be overrun by recordings in real time?

Mario Garcia Durham, President & CEO of APAP, the Association of Performing Arts Professionals, will discuss our relevance and future as PACs, how the arts may, as well, look very different in the future. 

Don’t miss the opportunity to hear Mr. Durham address current realities and future trends.


Town Hall 1
Tuesday, 2:30 PM - 3:15 PM
Sponsored by Fisher Dachs

Facilitator: Joe Levy, General Manager, Apollo Theater

Town Hall 1 will bring together all of the PAMC attendees into one group to discuss the topics and trends facing the PAC industry today. Town Hall II will break the attendees into three groups. 


Patron Safety – Being Prepared for Medical Emergencies at Your Venue
Tuesday, 3:30 PM - 4:15 PM

Moderator: Russ Simons, Chief Listening Officer & Managing Partner, Venue Solutions Group

Panel: Russell H Read C.F.E, C.M.P., Director of Experience, City of Cedar Hill; Brian Higgins, CCP, Critical Care Paramedic, Vanderbilt LifeFlight Event Medicine & Vanderbilt Adult Emergency Department

The show must go on, but during a medical emergency is your venue prepared to do what it takes to save a patron. During this session we will explore policies and procedures that help you save critical moments when they matter most.

Learning Objectives:

  • Provide venue with a basic understanding of potential risks to their patrons while in their venues
  • Help the Venue Manager determine if their venue is prepared in the case of a medical emergency for one of their patrons
  • Facilitate a discussion among the attendees to get insight into how other venues address these issues



Promoter/Agent Panel for Performing Arts
Tuesday, 4:45 PM - 5:30 PM

Moderator: Larry Gawronski, CFE, Executive Director, Topeka Performing Arts Center/VenuWorks      

Panel: John Gimenez, Vice-President, Event Programming and Content for VenuWorks; Darin Lashinsky, CEO, National Shows 2 (NS2); Barbara Pinneke Cooley, Vice President of Sales and Touring for InHouse Booking; Nick Szatmari, Agent, Universal Attractions Agency (UAA); Rick Farrell, Agent, Concerts, ICM Partners

An informal discussion between presenters, promoters, agents and venues to network and discuss common issues unique to the Performing Arts Center.  While it is realized that many of the challenges are shared by other facilities of various sizes and types, we hope to explore the intricacies with programming of theaters and performing arts centers.  Panelists will share their expertise and field questions from attendees.


Round Tables
Wednesday, 10:00 AM - 10:45 AM

Speaker: TBA

Sit around a table with your peers, coupled with experts, for an open discussion about today's hot topics, industry buzz and foreseen challenges.  Thanks to your feedback, this year we'll have 45 mins topics, so you can really dig into the conversations, alongside tables slated for 20 mins with the option to mix up your learning opportunity.

Learning Objectives:

  • Learn about specified subject matter from industry professionals
  • Conduct active discussions with colleagues dealing with similar issues
  • Discover new, specific ideas for attendees to take back to their venues



Labor and Employment Matters
Wednesday, 11:00 AM - 11:45 AM

Speaker: Jerry Hathaway, Partner, Drinker Biddle & Reath LLP 

Jerry Hathaway, a New York lawyer with decades of experience representing entertainment companies in labor and employment matters, will make a presentation on the common mistakes made by employers that create problems and substantial risk of liability. He will cover the life cycle of an employee from hiring to termination, with a specific focus on problems existing at entertainment venues. This will be an interactive session, with questions being welcome from the floor, and Jerry will be available for informal discussions after his session.


Ticketing Trends
Wednesday, 11:00 AM - 11:45 AM

Moderator: Lynne King Smith, CEO, TicketForce, LLC

Panel: Rachel Bomeli, Manager, Ticket Sales and Service, The Fox Theatre - Atlanta; Beth Bryant, Membership & Ticketing Services Manager, The Classic Center; Cassie Conder, Manager of Festival Success, Ticketfly; 

Join this expert panel to get a glimpse of the latest trends in ticketing and how they can translate and really work for the performing arts.  We’ll take a look at what’s coming including digital tools to reach the next generation of arts patrons, using mobile apps to get new data on your patrons, lotteries for high volume shows, dynamic pricing tools, mobilizing the online purchase, and SMS campaigns for ticket sales and donations.  Bring your questions and an open mind to discover how to scale new technologies to every size organization.



Developing New Performing Arts Facilities
Wednesday, 2:00 PM - 2:45 PM
Sponsored bySchuler Shook

Moderator: Jody Ulich, Convention & Cultural Services Director, City of Sacramento

Panel: Alan Valentine, President & CEO, Nashville Symphony; Larry A. Atema, Owner, President, & CEO, Commonwealth Development Group, Inc.  

A lot happens between that “twinkle in the eye” and an opening night performance.  Here in Music City, two distinctive performing arts venues have been envisioned, financed, designed and built in the last 10 years. This session brings together Alan Valentine and Larry Atema, two men who played significant roles in the creation of Schermerhorn Symphony Center and the Ascend Amphitheater.  The discussion will focus on the evolution of the vision and how the political and financing environment helped shape the process and product.

Learning Objectives:

  • Take away specific techniques and strategies that can be used to shepherd a municipality and/or a non-profit foundation from the talking phase to planning and design of a performing arts venue
  • Better understand the political challenges that typically need to be managed during the process of developing a performing arts venue
  • Learn how recent projects have created the operation’s team necessary to provide input on design before the project is complete



Fundraising in 2017: Success Stories and Challenges & Sponsorship
Wednesday, 3:00 PM - 3:45 PM

Speaker: Matthew Boring, Marketing & Sales Manager, Lied Center for Performing Arts; Phil Jordan, CFE, Planning Director, Salt Lake County Center for the Arts; Russell H Read C.F.E, C.M.P., Director of Experience, City of Cedar Hill

As much as we’d all like it to be easy, fundraising has its own set of unique challenges.  Fortunately, this group of venue experts will help you whatever your next fundraising initiative may be! Hear about some of the lessons learned from successful (and not so successful!) annual and capital campaigns, as well as new ways to reach donors and sponsors.  That’s right—sponsors as well—every venue is always looking to enhance sponsorship revenue, and these experts will touch on that as well.  Bring your ideas, questions and concerns to a discussion fit for venues of all shapes and sizes!



Town Hall 2
Wednesday, 4:15 PM - 5:15 PM
Sponsored by Stages Consultants

Town Hall 2 is divided into three categories: Universities (203), Government Owned & Operated (202BC), Privatized (202A)

Universities Facilitator: David Daly, Director of Programming, Sandy Springs Performing Arts Center 

Government Owned & Operated: Robby Elliott, Technical Director/Production Manager, Mesa Arts Center

Privatized Facilitator: Patrick Donnelly, CFE, Senior Director of Theater Operations, Kauffman Center for Performing Arts



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